We work to change the world, one patient at a time
The focus of our work has always been the patient: improving the services they receive, creating new models that facilitate their access, helping institutions grow to serve more people, and transforming each point of contact into a meaningful experience.
Who we are
Geomedical Consulting is a firm specialized in strategic consulting for the health sector. With more than 13 years of experience, we drive the transformation of hospitals, clinics, startups, governments, and digital health companies, helping them grow, innovate, and adapt to the new realities of the global market.
We are a company obsessed with making healthcare services more accessible, more innovative, and more achievable. We are passionate about transforming the sector through patient-centered care models, technology, medical tourism, health marketing, and new service delivery models.
Why do we exist?
We were born with the purpose of improving access to quality health for thousands of people. We understood that our function goes beyond driving health services: we help providers be found more easily, expand their services to new territories, integrate technology to make their processes more efficient, and develop innovative care models. We exist to strengthen those who care for others, driving their growth, impact, and ability to transform lives.
Our dream
We dream of a world where millions of people can access quality, innovative, and sustainable health services, whether their own or those of our clients and allies. We envision a future where disruptive technology, service humanization, and high-performance care models become the standard, not the exception. We firmly believe in the power of private medicine, the positive impact of strengthened health companies, and the private market as a driver of access and evolution.
What sets us apart?
What sets us apart is our way of acting: we do not limit ourselves to advising, we integrate, work side by side, and execute with you. We are driven by an obsession with quality, real innovation, and achieving sustainable results. Every solution we propose is based on international experience, adapted to local needs, and focused on generating concrete and measurable changes. We believe that true impact is built by insisting, persisting, resisting, and never giving up.
Our Journey
At Geomedical Consulting group, we are convinced that persistence and discipline achieve any goal, and that is why we continue to work on building a company that contributes every day to improving access to health services through innovation, technology, and the implementation of new health care models.
Our journey has already been more than 13 years of work, persistence, discipline, and above all, a lot of patience. In these years, we have had some very pleasant moments that have reaffirmed that we are on the right path.
Some of our milestones:
- In 2010, we were selected as one of the five most innovative entrepreneurship projects in Colombia by ANDI del Futuro.
- In 2012-2013, we were selected as one of the companies with the greatest growth potential in Manizales, Colombia, by the Manizales Más program, being part of the business acceleration program by Babson College- High potential ventures I.
- In 2014, we were selected by INNPULSA Colombia to participate representing Colombia along with 9 other startups in the international bootcamp of MassChallenge in Boston, United States.
- In 2014, we were selected by INNPULSA Colombia to participate in eMerge Americas in MIAMI, United States, as one of the 100 most innovative startups in Latin America.
- In 2015, our founder was named one of the 10 brightest minds in entrepreneurship in Colombia by the newspaper La República.
- In 2015, we became the company that brought to Latin America the representation of the international quality certifier TEMOS INTERNATIONAL.
- In 2016, we became a signatory company of the innovation pact of RUTA N in Medellín, Colombia, achieving certification in the Minimum Viable Innovation System methodology in the Innovation Managers program.
- Since 2022 we expand into Europe integrating our international experience withthe thriving healthcare ecosystem in Europe.
How do we work?
01
Listen
We integrate from the first moment to understand the context, actively listen to the teams, and connect with the real challenges of each organization.
02
Diagnosis
We apply international tools and analysis models adapted to each reality to identify barriers, visualize opportunities, and establish a clear starting point.
03
Co-creation and implementation
We design real, viable solutions aligned with the organization’s objectives. We accompany the entire implementation process to ensure that what is planned becomes tangible results.
04
Measurement and Improvement
We do not end with delivery: we measure results, correct what is necessary, and evolve with you. We are committed to sustainable impact and transformation that lasts over time.
Geomedical Consulting
Experience
For more than 13 years, we have supported clinics, hospitals, governments, clusters, facilitators, and health companies in Latin America and Europe. Each project has been an opportunity to learn, grow, and co-create real solutions with those who also want to transform health.
Some of our experience include:
Highlighted Services
Our solutions to transform your organization
Patient Experience Design 5.0
We reimagine patient care in a hyperconnected world, where the experience is not limited to good service but becomes an emotional and human journey that transforms each contact into an opportunity for connection and well-being.
We design strategic experiences centered on the patient, integrating principles of innovation, digitalization, and personalization, with the aim of strengthening the relationship between health organizations and those who trust them.
Through experience design methodologies, we help our clients prepare to incorporate new technologies, improve satisfaction, optimize processes, and build health services that meet the expectations of the modern patient.
Health Tourism Consulting
For more than 13 years, we have supported hospitals, clinics, governments, and facilitators in consolidating health tourism as a real strategy for growth, internationalization, and access.
Our approach combines strategy, international patient experience, cultural management, quality standards, and business vision. We do not sell destinations; we build capabilities.
We design and implement international patient offices, quality programs for medical tourism, and operational models for facilitators that connect global needs with local solutions.
More than attracting patients from abroad, we help our clients prepare, differentiate, and position themselves as world-class care references.
Healthcare Marketing
We understand that if the patient doesn’t understand, they won’t trust or take action. That’s why we help translate clinical complexity into clear language and strategies that inspire action.
In partnership with Páramo Ads, we’ve contributed to the creation of over 40 health-focused websites and supported the design of campaigns that have managed over USD 500,000 in advertising investment on Google Ads and Meta—always with an ethical, segmented, and results-driven approach.
Our approach combines digital marketing, patient experience, and in-depth industry knowledge to position healthcare brands that truly matter and meet the expectations of the modern patient.
Digital Transformation in Healthcare
We support healthcare institutions on their journey toward digital transformation, helping them integrate technological tools that enhance care delivery, optimize processes, and unlock new growth opportunities.
We’ve worked on the implementation of telemedicine services, the redesign of operational models with digital support, and the preparation of human teams to adopt new care approaches focused on efficiency and accessibility.
From opportunity analysis to talent development, we help organizations understand the true potential of artificial intelligence, digital therapeutics, and big data—without falling for passing trends.
Our commitment is clear: to put technology at the service of patients, clinical teams, and the sustainability of the healthcare system.
